Friday, February 10, 2012

The Hidden Analyst

I many times spend my weekend in gandhinagar at a friend's home.On a personal note I find the city really sooth when your week is too hectic. 
I usually travel by bus from Income tax area orelse i hire up rickshaw who support bunching passengers as this method is really cheap (yes you have to keep you comfort and ego aside for a while !).

I have always been fond of rickshaw-drivers.
The way they talk,the way they make jugaads at each and every point of time,their attitude,their satisfactory nature at times is extraordinary (and at times annoying too !)

Lets come to the main incident which i find really interesting.
Long time back i travelled in this kind of rickshaw starting from wadaj circle.
The guy looked in early 20's with his 'rai-ban' supported on backside of his white shirt collar.

R.D (Rickshaw Driver)  : Bolo

Me                                : gandhinagar

R.D                               : Tamari j samjo

Me                                : Ketla

R.D                               : Je aalva hoi aal dejo

Point no 1 - Good marketing startegy.Treat the client all lush green and he definately falls flat.

I sat in and was the first one in there.Adjusted comfortably on the sunray avoiding side. Just then a couple in their early 40's asked about the rent and was also happily driven just by the rickshaw wala's expression on their inquiry.

Point no 2 - Facial expression can sometimes win what words don't.

Three seats were done and we went on so that I (who was sitting since last 8-10 mins) do not get bored and annoyed.

Point no 3 - Respect and care for rooted customers.

The vehicle had just crossed the bridge and there were two college students waiving. But the driver didn't pay any heed and went on. I was amazed and confused at the same time.
We went on while just after few minutes he rang his friend conforming absence of policeman on the coming circle.I asked about police extortion but there was this altogether new story.
Actually he had made a daily sweetner with the policeman for rupees 200 to never stop his and his friend's rickshaw even though there are n number of passengers inside.

Point no 4 - Dividing risk and making use of social stigmas (instead of just critising them !)

He explained me the difference between the two scenarios :
(1)Earn 700 rs daily + look on all factors as rigid driving with caution and tension,not to get caught.
(2)Earn 700 , give 100 to policewala , tensionfree driving and eventully avoid accident due to absent-mindedness , friendhip with the police people , so called izzat amongst other driver friends etc (lots of benefits i must say) !

Point no 5 - Consulting abilities makes business better in itself

Just as we reached D-mart turning,there started the music and guess what it was : david guetta's sexy bitch. But the janab had a explanation for it too.On the way comes PDPU and he had made good friendship with a student of PDPU.
Sexy bitch is the outcome of that friendship !
On the way he had a talk with his wife,all lovey-dovey and i guess its risk free to do that as the traffic is nearly nil on that route.

Point no 6 - Perfect selection of business area

Just as we crossed PDPU,there was a young couple waiving for lift.He stopped and let them in.At this time he did not discuss the money and all.
It was Info-circle and the couple had to get down there.The driver demanded 20 rs on which there was a hustle between the two but it was settled easily because the boy had a gf with him.

Point no 7 - Opportunist !

And this was the reason why he nelected the two guys in the beginning because he knew he was ought to get a "couple" later on.
He dropped me at pathika and we had a chat for 10 mins.
I suggested him to form a group and he can serve as the lead , earning quite good.But he was like "aapni aaj life ne aama j khush"

Moral of the story : Even he had brains to work at Mckinsey but its all education and enthusiasm at one or the other point :)

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